The project for PEL Creative aimed to develop Family Entertainment Center to transport visitors into the fantastic worlds of Mattel’s hugely popular Barbie, Hot Wheels, and Mega Blocks.
My role as a designer on this project involved creating wall graphics exceeding 50 meters in length for each wall and designing floor graphics covering over 3000 square meters.
I was responsible for delivering a complete print-ready package encompassing all design elements.
The project, completed remotely, utilized digital tools for communication. The goal was to deliver wall graphics with a ready-to-print package, ensuring a visually immersive experience with stringent quality checks throughout.